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History of the brand

The history of Beloe Ozero started in 1995 in Siberia. It has fast become one of the regional leading brands. In 2002 Beloe Ozero was among the first to start using Lux spirits. In 2007 the brand was acquired by Synergy Group and got the federal distribution as well as the new design.

Beloe Ozero – the natural purity

Beloe Ozero (White Lake) is a vodka for those who value ecology and prefer active leisure in the country – fishing, hiking, pick-nicks and barbeques. We believe that these very activities leave the warmest memories. Now these memories are linked to Beloe Ozero vodka.

Beloe Ozero combines the highest quality Lux spirits and the purest water that Russian nature is rich of. It also contains the recognized source of energy and vitality – eleutherococcus that is also known as Siberian ginseng for its healing qualities.